In 2005, an idea to perpetuate an apparel line that would not only touch on the Latin community in whole, but give the feel of a mainstream product was born.
A simple vision that was not a revolution, but an evolution of designs for the Latin people as a unity. To be set apart from the traditional design and names connected to our ethnicity, and to have a label all it's own to appeal to everyone from a Latin descent is the ultimate goal.
Character is who we really are, It's what we do when no one is looking. It' s the accumulation of thoughts, values, words and actions. These become the habits that comprise our character. That character determines our destiny. It's important to remember your character, where you stand and where you are. Latin Roots and its' logo represents the ethnicity as a people, to make a bold statement with the world that we come from a huge melting pot with a variety of ethnic backgrounds.
Demographically, our numbers are increasing and Latin Roots Apparel is producing a clothing line that has positive designs and positive responses from the streets and with everyone from Urban, Hip Hop, Jazz and suave designs that are modern, contemporary, stylish and individual.
Some of Hollywood's Latin elite have come to welcome LR//LatinRoots and it's sole purpose of creating a unity and step into the future as one.
As a growing clothing line, you can expect Latin Roots Apparel to offer styles that are in, but also set the pace and be a trend setter for others. We are a complex people with many ideas in style. Latin Roots Apparel can assure you, every season we'll have you looking for what's next from this new kid on the block!
The genuine interest of creating a new movement has paved the way in creating a Lifestyle archive for all to see. LR MEDIA GROUP has formed and will be bringing the masses a new vision and mindset unlike no other. Keep your eye's open for the dawn of a new revelation with roots. LATIN ROOTS.

 

Latin Roots LOGO is Protected by Trademark Law® 2006